Facebook ads add-on · from €199/month
If you already run clients' Facebook ads, group posting can be a per-client add-on to the retainer. Business Suite can't schedule into groups a client has only joined, so each client connects their own Group Posting extension, their own Chrome publishes, and you schedule and report from one dashboard. Agency plans start at €199 a month.
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Your clients' ads run through Pages and ad accounts they share with you. The groups they joined sit outside that access, Meta's public API no longer publishes into groups, and the ads stop when the budget does.
Meta lets a business share Pages, ad accounts and other business assets with an agency. A Facebook group isn't one of Meta's business asset types, and Business Suite schedules only into groups linked to a Page the client administers.
Meta removed the publish_to_groups permission on April 22, 2024, so Buffer, Hootsuite and other API schedulers can't publish into groups. Facebook's own scheduler covers only groups where the client is an admin or moderator.
Group posts have no media cost and run on their own schedule, so a client stays active in their groups between campaigns and when ad spend is cut.
A big organic surface. In Q2 2026, 14.6% of US organic Feed views came from groups people had joined, about as many as from the Pages and profiles they follow (14.8%), according to Meta's Widely Viewed Content Report, which leaves ads out. Meta also says almost 1.8 billion people use Facebook Groups every month.
One more line on the retainer, with output the client can check every week: posts in their groups, and a link to each one.
A steady schedule in the groups the client has joined, as their profile or as a Page they manage, where group admins allow Pages.
Draft from a brand profile per client in the AI suite, in each client's brand voice, adapted per group where rules differ.
Each post reports back as delivered, held for review or refused, with a link to the published post.
A printable monthly summary and a CSV per client, ready to sit next to the ad results you already send.
You choose the groups, keywords and scan frequency. The leads it finds stay private to the client; you never see a lead or a count.
The client keeps their Facebook login and can pause your posting or disconnect from their own extension at any time.
Same protections, no shortcuts. Managed posts run on the same pacing and one-run-at-a-time protections as every other post, and nothing you push can post faster than the client's own settings.
Four steps that sit next to the campaign calendar you already run.
Turn each month's campaign theme or offer into group posts, rewritten for each group's rules. Most of what people see on Facebook has no link: 98.9% of US Feed views in Q2 2026 had no link to a source outside Facebook.
Send a connect link or code. The client confirms in their own extension, on a sheet that lists exactly what is shared. Nothing is shared before they confirm.
Plan schedules, sequences and multi-step campaigns on a calendar across clients: announcements in launch weeks where groups allow promotion, a steady cadence between flights. The first push to a new client lands paused until you arm it.
Every group post reports back with a link. Add the per-group results and the client's logged enquiries to the monthly ads report, and bring recurring questions from comments into your next ad test.
Posts only go out while the client's Chrome is open and signed in to Facebook. You schedule; their browser publishes. A post that misses its slot is reported as missed, never as published.
Meta's engagement custom audiences come from a Page, an Instagram account, videos, lead forms, events, Instant Experiences and shopping, and none of them is a group. Members who click through to the client's site are website visitors like any others, so a site running the Meta pixel can include them in a website custom audience where consent allows. Treat that as a bonus when you sell the add-on.
An example to adapt. It is neither a benchmark nor a promise: change the fee and the hours to your own, and the method stays the same.
For scale, Credo's PPC pricing survey (last updated 2022) found 50.97% of PPC firms set a retainer minimum between $1,000 and $3,000 a month. We know of no survey that prices group posting on its own, so price it by scope: groups, posts a week, drafting and approvals, and the monthly report. Our guide to offering group posting as a service sets out example packages, the pricing method step by step and a statement-of-work checklist.
| Example, per month | Result |
|---|---|
| Add-on revenue, 5 clients × €300 | €1,500 a month |
| Software: Agency Starter, monthly price (up to 10 clients) | €199 a month |
| Revenue after software | €1,301 |
| Team time with the posting automated (5 × 3 h) | 15 hours |
| Per team hour, posting automated | €86.73 |
| Team time posting by hand as the client's Page instead (15 h + 43.3 h of clicking) | 58.3 hours |
| Per team hour, by hand | €25.71 |
This is arithmetic from the assumptions above; nothing here was measured. Try your own numbers in the ROI calculator.
At the example fee, one add-on client covers the monthly price of Agency Starter.
The connection is the client's choice, made in their own extension, and they can end it at any time.
Facebook's terms ask people not to share their password or give others access to their account. You never need it: the client's own signed-in browser does the posting.
The sheet they confirm lists everything, including their group list, profile and Page names, ids and pictures, the results of the posts you schedule, and extension health. Their password, messages, own posts and leads are never shared.
Both switches are in the settings of their own extension, and both work offline.
You accept our data processing agreement in the dashboard before you use it. For client data you direct us to process, you are the controller and we are your processor. See the agency section of our privacy policy.
Each group's rules and Facebook's spam policy apply to every post. Never pay an admin for posting rights: the policy bans buying or selling "permission to post in specific spaces". Restrictions remain possible; see pacing and account safety.
Pricing
One plan covers every client who takes the add-on, up to its client limit. Choose by how many clients you connect and how many people use the dashboard.
Your clients keep their own Facebook login. You never hold a password.
Posts only go out while the client's Chrome is open and signed in to Facebook. You schedule; their browser publishes.
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Already on an agency plan? Sign in to the dashboard
Not into the groups the client has only joined. Business Suite schedules only into groups linked to a Page the client administers, and partner access doesn't widen that: it shares business assets such as Pages and ad accounts, and a Facebook group isn't one of Meta's asset types. Meta also removed the publish_to_groups permission on April 22, 2024, so third-party schedulers can't post into groups. Group Posting publishes from each client's own signed-in browser instead, after the client confirms the connection.
Not directly. Meta's engagement custom audiences come from a Facebook Page, an Instagram account, videos, lead forms, events, Instant Experiences and shopping, and a group is not on that list. People who click from a group post to the client's website are website visitors like any others, so a site running the Meta pixel can include them where consent allows.
Price it by scope: how many groups, how many posts a week, who writes and approves the drafts, and the monthly report, with onboarding billed once. We know of no survey that prices group posting on its own. The example on this page shows the method with one assumed fee and three hours of team time per client a month.
Install the free Group Posting extension in Chrome or Edge on their computer, open the connect link or type the code you send, and confirm once on a sheet that lists exactly what is shared. After that they keep Chrome open and signed in to Facebook when posts are due. They can pause your posting or disconnect from their own extension at any time.
Nothing changes. Group posts run on their own schedule from the client's browser, separate from the ad account and its budget, so the client stays active in their groups between campaigns. Posts still go out only while the client's Chrome is open and signed in to Facebook, and a post that misses its slot is reported as missed, never as published.
Agency Starter is €199/month or €1,990/year for up to 10 clients and 3 dashboard members; Agency Scale is €349/month or €3,490/year for up to 25 clients and 5 dashboard members. The dashboard member count includes you. Count only the clients likely to take the add-on. Yearly is 2 months free.
Your clients keep their own Facebook login. You never hold a password.
Want the full overview? Facebook group posting for agencies